The Deals: Republic Records Artists to Enter Video Game Universe; Jack White’s Label Signs With Secretly

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Other caller euphony manufacture moves see Atlantic Music Group's JV with Ricky Hil's imprint, ElevenLabs' large caller capitalist and more.

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Another day, different flood of euphony manufacture deals. How does 1 support track? In an effort to supply an overview of the latest acquisitions, mergers, associated ventures, licensing agreements and more, Billboard publishes a database of each of the latest pacts that person deed our radar each different Thursday.

To commencement this week, Republic Records signed a concern with Nothing Projects Interactive that volition spot Republic artists included arsenic playable characters successful OnlyHands, an upcoming real-time warring game. In the game, winning a lucifer results successful existent creator tracks being played, boosting artists’ streams and revenue. Additionally, “artists tin driblet tracks, cosmetics, oregon signature moves straight into gameplay,” according to a property release. OnlyHands is slated to motorboat successful Q4 of 2025, with much information, including which Republic artists volition instrumentality part, to beryllium announced aboriginal successful the year.

Secretly Distribution struck a planetary organisation woody with Jack White‘s Third Man Records. Secretly volition present grip carnal and integer distribution, integer and retail marketing, and technological enactment for each upcoming releases from Third Man. The archetypal releases nether the woody volition beryllium caller albums from Snõõper and The Belair Lip Bombs; different artists connected Third Man see White, Lola Kirke, Sleep and Bobby Weird & Wolf Bros.

Atlantic Music Group inked a associated task with rock/hip-hop creator Ricky Hil’s Limosa Nostra Records. Through the deal, the companies volition jointly enactment retired aboriginal releases from Hi on with Limosa Nostra artists, including SosMula (one-half of City Morgue). Hil is presently readying his adjacent album, 10,000 Grams. Hil volition proceed serving arsenic Limosa Nostra’s CEO, portion his manager, Louie Reed, has been appointed president of the label. Sam Cohen, the GM of 10K Projects and elder vp astatine Atlantic Records, volition oversee operations for Limosa Nostra wrong Atlantic. Finally, Hil’s longtime engineer, Mike Gaydusek, volition pb Limosa Nostra Studios arsenic main engineer.

See the remainder of the latest euphony manufacture deals below.

ElevenLabs/Nvidia

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ElevenLabs, an AI audio startup that has struck licensing deals with Merlin and Kobalt, among others, received an concern from AI chipmaker NVIDIA for an undisclosed amount, ElevenLabs co-founder Mati Staniszewski announced.
Cxmmunity Media/Live Nation Urban

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