Rosalía Models & Launches ‘New Era’ for This Iconic Underwear Brand: See Photos & Video

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"It feels similar a afloat ellipse moment," the Spanish superstar says of the Calvin Klein campaign.

Rosalía has teamed up with Calvin Klein to motorboat a “new era” for the brand, Billboard has learned. The Spanish superstar takes halfway signifier successful Calvin Klein’s Fall 2025 underwear campaign, which launched Tuesday (Sept. 9).

Showcasing her distinctive allure fused with bold sensuality, the singer, songwriter and shaper “introduces a caller epoch of modern innovation successful underwear,” according to a property release, spotlighting the caller Icon Cotton Modal enactment that features a “stitch-free” waistband and “bonded hook and oculus closures for a smoother silhouette and enhanced breathability,” according to an authoritative statement of the collection.

“Calvin Klein underwear has been a staple successful my wardrobe for years,” the Spanish prima said successful a statement. “I emotion the marque and it’s an grant to beryllium successful the run – it feels similar a afloat ellipse moment.” Rosalía is besides featured successful the brand’s Heritage Cotton styles arsenic good arsenic successful the Perfectly Fit bra and bikini. The “Despechá” singer’s run launches with a video, premiering exclusively connected Billboard, that features Rosalía posing successful the caller Calvin Klein line, showcasing her flair for show and storytelling.

The Icon Cotton Stretch styles were archetypal launched for men past Spring, featuring a run fronted by Rosalía’s chap hitmaker, Puerto Rican prima Bad Bunny. Fall 2025 women’s underwear is present disposable connected CalvinKlein.com.

Earlier this year, it was announced that Rosalía volition articulation the formed of HBO’s deed series Euphoria for its 3rd season, acceptable to premiere successful 2026. “Euphoria has been my favourite bid implicit the past fewer years and I couldn’t beryllium happier and much grateful to beryllium acting alongside each of these incredibly talented radical that I respect truthful much,” she wrote past astir her role.