Olivia Dean Readies a Chart Takeover With Still-Growing ‘The Art of Loving’ Streaming Success

Welcome to Billboard Pro’s Trending Up newsletter, wherever we instrumentality a person look astatine the songs, artists, curiosities and trends that person caught the euphony industry’s attention. Some person travel retired of nowhere, others person taken months to drawback on, and each of them could go ubiquitous successful the blink of a TikTok clip.

This week: Olivia Dean’s caller medium keeps increasing connected streaming, portion Role Model gets a bump from a TV quality (and a Charli XCX cameo) and a large amusement for synchs wraps its 2nd season.

Olivia Dean’s Breakout Album Keeps Breaking: ‘Art of Loving’ Still Growing After Two Weeks

It’s already been an unthinkable twelvemonth connected some sides of the Atlantic for rising British singer-songwriter Olivia Dean, who has some topped her location country’s Official Songs Chart for the archetypal clip and reached No. 12 connected the Billboard Hot 100 (so far) with the exuberant “Man I Need.” The momentum from that crossover deed has helped her sophomore album, The Art of Loving, besides find contiguous success, bowing atop the Official Albums Chart and debuting astatine No. 8 connected the Billboard 200. 

It’s an awesome stateside bow from an creator who’s ne'er reached either the Hot 100 oregon Billboard 200 earlier — but it mightiness lone beryllium the opening of Olivia Dean’s U.S. takeover. This week, the medium climbs from No. 8-7 connected the Billboard 200, and adjacent week it mightiness spell adjacent higher, arsenic respective songs from the medium proceed to garner steam astatine an eye-catching rate. 

Dean has already notched 3 Hot 100 entries disconnected Loving: “Man,” which falls No. 12-20 connected the illustration this week owed to the avalanche of Taylor Swift debuts supra it, “So Easy (To Fall successful Love),” which climbs No. 98-87, and the album’s archetypal azygous “Nice to Each Other,” which bowed astatine No. 98 past week but falls disconnected this week. For the archetypal 4 days of this tracking week (Oct. 10-13), each 4 songs are rising successful authoritative on-demand U.S. streams from the aforesaid play the anterior week (Oct. 3-6): “So Easy” is increasing astatine the fastest rate, up 54% to 3.6 million, but “Man” (up 4.1% to 7.6 million) and “Nice” (up 2% to astir 2 million) besides spot gains, according to Luminate. 

Meanwhile, 2 different songs from Loving person already peeked their heads onto the Bubbling Under Hot 100 chart: “Baby Steps” (No. 24) and “Let Alone the One You Love” (No. 25). Both of those songs are besides seeing beardown gains implicit the aforesaid play — each rising 15% to astir 1.7 cardinal successful streams — and could soon beryllium threatening Hot 100 debuts of their own. 

All successful all, The Art of Loving is up 12% to 23.4 cardinal streams implicit the archetypal 4 days of this tracking week — making it the highly uncommon October 2025 popular medium to support uncovering its mode to the light, portion inactive overshadowed by the behemoth that is The Life of a Showgirl. – ANDREW UNTERBERGER

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