Martell Introduces The Swift Ones

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Martell Nigeria celebrates its caller concern with The Swift Ones, a almighty corporate of immoderate of Nigeria’s astir influential creators. The collaboration features Young Jonn, an award-winning euphony shaper and present chart-topping artist; Timini Egbuson, Nollywood’s dynamic histrion and producer; Sandrah Tubobereni (Tubo), a visionary originative manager redefining elegance done fashion; and Chef Eros (Tolulope Erogbogbo), a culinary maverick transforming Nigerian cuisine with bold creativity.

Together, The Swift Ones basal arsenic icons who defy convention, reinvent themselves, and prosecute their dreams connected their ain terms. Launching this concern is The Swift Diaries, an breathtaking caller mini-series spotlighting each of the Swift Ones arsenic they stock their inspiring stories astir however they are redefining the music, lifestyle, fashion, and culinary industries successful Nigeria.

What Does It Mean to Be a Swift One?

“Standing retired isn’t the objection – it’s the rule,

Each Swift One embodies this creed. They are individuals who refused to travel the accepted path, dared to prosecute their vision, and present animate others. Young Jonn, Timini, Tubo, and Chef Eros bespeak the tone of audacity and reinvention that Martell represents. They bring to beingness Martell’s passionateness points: music, fashion, gastronomy, and lifestyle.

The Swift Diaries

The Swift Diaries volition supply Nigerians with an intimate glimpse into the journeys of The Swift Ones. Each occurrence is simply a idiosyncratic diary session, revealing untold stories, pivotal moments of daring reinvention, and the struggles down their triumphs. Through these candid episodes, Martell spotlights these personalities, unearthing untold stories similar ne'er before: unfiltered, vulnerable, and inspiring.

Speaking connected the partnership, Evane Chenuet, Marketing Director astatine Pernod Ricard Nigeria, said:

“With The Swift Ones, we’re pulling backmost the curtain. Nigerians volition spot these creatives showcasing not conscionable their wins and milestones, but their resilient journey, dedication, and bold steps towards audacity. This gives meaning to what it means to beryllium a Swift One.”

Where to Watch

The Swift Diaries volition premiere exclusively on Martell Nigeria’ authoritative YouTube channel, MTV Base & BET, with caller episodes rolling retired weekly.
This is an audacious telephone to anyone with a imagination to basal out. Follow the travel of The Swift Ones and clasp the tone of audacity. You tin articulation the speech by utilizing the hashtags #MartellSwiftOnes and #BeTheStandoutSwift.

Founded successful 1715 by Jean Martell, Maison Martell is 1 of the world’s oldest and starring planetary prestige cognac houses. The brand’s three-century bequest is built connected a instauration of audacity, craftsmanship, and a heavy appreciation for taste connection. In Nigeria, Martell has been a salient subordinate since 2012, operating nether Pernod Ricard Nigeria to make premium experiences that bring radical together. With a beardown beingness successful Lagos, Abuja, and Port Harcourt, Martell continues to stock its exceptional savoir-faire and celebrated spirits with connoisseurs crossed the country.

Pernod Ricard Nigeria is the section affiliate of Pernod Ricard, a planetary person successful the vino and spirits industry. Since its incorporation successful 2012, the institution has established a beardown beingness successful the Nigerian marketplace with a divers portfolio of premium planetary brands, including Jameson Irish Whiskey, Martell Cognac, and Absolut Vodka. Rooted successful th...

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