BINI Reflect on Historic Coachella 2026 Announcement & Cosmetic Line Launch After First U.S. Tour

While BINI‘s archetypal U.S. circuit dates this summertime already felt similar a milestone for the Philippines’ biggest miss group, that proved to beryllium lone the commencement of a twelvemonth filled with important crossover moments successful euphony and beyond.

After the Biniverse World Tour deed large stops from Los Angeles and New York to Toronto, London and Dubai, the eight-piece enactment erstwhile again extended its global footprint by carving retired a historical abstraction for themselves connected the American festival circuit, launching a implicit quality enactment and bringing a portion of Filipino childhoods to the global-pop market.

Earlier this week, BINI made past arsenic the archetypal Filipino radical booked to execute astatine Coachella — a festival that inactive functions arsenic a cardinal manufacture tastemaker and awesome of who to ticker each year. The announcement follows their newest azygous “Shagidi” and the motorboat of BINI Cosmetics, a quality enactment the radical says was built from the wrong retired for their fans — affectionately known arsenic Blooms — and arrives astatine a infinitesimal erstwhile Filipino civilization is gaining caller visibility connected the planetary stage. Together, the moves work similar impervious of intent: BINI present reaches much than 16 cardinal followers crossed societal platforms and they’re utilizing that scope to enactment Filipino euphony and aesthetics successful caller rooms.

“When we were connected the Zach Sang Show earlier this year, we said retired large that we dreamed of performing astatine Coachella and present it’s truly happening,” the radical says successful an exclusive connection to Billboard pursuing the news. “To spot that manifestation travel existent is beyond surreal. Being portion of the 2026 lineup isn’t conscionable a milestone for BINI, it’s a infinitesimal for Filipino euphony and for everyone who has believed successful america since the beginning. We can’t hold to bring our euphony and our civilization to the godforsaken stage.”

BINI’s latest single, “Shagidi,” is different modern-musical translation of Filipino tradition. Playful and upbeat, the way takes its cue from a children’s crippled successful the Philippines called “Shagidi Shapopo” and reframes it arsenic a popular deed — not truthful dissimilar from ROSÉ and Bruno Mars‘ monolithic “APT.,” which turned a Korean drinking crippled into a hook-heavy Billboard Hot 100 hit. Both songs are accessible taste touchstones meant to link caller audiences with the singers themselves, but besides their backgrounds.

A likewise idiosyncratic ethos drove BINI Cosmetics. “Our quality enactment is much than conscionable colors; it’s our bosom showing up,” the radical adds. “We were progressive successful each step, choosing shades, designing packaging, adjacent the naming of each product, due to the fact that we wanted thing that speaks to america and to each Bloom retired there. We privation radical to consciousness seen, to consciousness assured doing their ain thing, whether you deterioration constitution each time oregon conscionable sometimes. It’s for everyone, nary filters, nary limitations.”

Below, members Jhoanna, Aiah, Gwen, Colet, Stacey, Maloi, Mikha, and Sheena locomotion america done late-night palette debates, arsenic good arsenic the pressure, joys and originative process down their archetypal U.S. concerts, and however these milestones acceptable into a larger program to bring the Philippines’ popular dependable — and Filipino creatives — to caller stages astir the world.

How did you consciousness astir your first-ever U.S. amusement being successful New York City?