Bad Bunny to Be Honored as Top Latin Artist of the 21st Century at 2025 Billboard Latin Music Awards

Billboard and Telemundo announced connected Thursday (Oct. 9) that planetary superstar Bad Bunny volition beryllium recognized arsenic the Top Latin Artist of the 21st Century astatine the 2025 Billboard Latin Music Awards. The prestigious grant is based connected his unparalleled achievements connected Billboard’s Top Latin Albums and Hot Latin Songs charts passim the archetypal 25 years of the century.

The award ceremonial volition instrumentality spot unrecorded connected Oct. 23 astatine 8 p.m. ET from the James L. Knight Center successful Miami and volition beryllium broadcast connected Telemundo.

With historical consistency, the multi-platinum Puerto Rican superstar has repeatedly shattered records successful Latin euphony connected the Billboard charts and beyond. His past 4 albums — Debí Tirar Más Fotos (2025), Nadie Sabe Lo Que Va a Pasar Mañana (2023), Un Verano Sin Ti (2022), and El Último Tour del Mundo (2020) — have each earned unprecedented No. 1s connected the all-genre Billboard 200. Beyond the charts, Bad Bunny’s caller performance bid astatine the Coliseo de Puerto Rico marked a milestone by breaking records for its magnitude and economic impact.

He has go a taste icon, breaking barriers successful fashion, film, and euphony — from co-chairing the Met Gala to collaborating with shot megastar Leo Messi connected a groundbreaking Adidas partnership — arsenic good arsenic starring successful movie projects alongside acclaimed directors and actors.

Bad Bunny graces the cover of Billboard‘s October Issue 14. He volition besides beryllium the archetypal Latin-American antheral solo creator to header the Super Bowl Halftime Show successful February.

The grant caps disconnected Billboard Latin Music Week successful Miami, which volition big exclusive performances, conversations, and manufacture events from Oct. 20–24. Tickets to the awards are available now. See the afloat docket here.

Fans volition beryllium capable to watercourse the lawsuit connected the Telemundo App, Peacock, and Telemundo Internacional.