AEG Signs Landmark Deal to Run U.K. Venues on ‘Deep Green Energy’

4 weeks ago 8

The O2 successful London and different venues are included successful the initiative.

Aerial presumption of The O2 successful London, England.

AEG Europe announced a landmark statement connected Tuesday (Oct. 7) that volition marque its U.K. venues the archetypal to tally connected the country’s greenest energy.

The European subsidiary of the planetary unrecorded amusement promoter AEG has collaborated with greenish vigor institution Ecotricity connected the agreement, which includes the instauration of PPAs (Power Purchase Agreements) with a 100% renewable vigor supply, and is backed by hourly-matched REGOs (Renewable Energy Guarantees of Origin).

The PPAs volition allocate circumstantial renewable vigor assets to a fig of AEG’s venue portfolio successful the U.K. including The O2 successful London, indigo astatine The O2, Eventim Apollo, Watford Colosseum and University of Wolverhampton astatine The Halls. As a result, these venues volition run predominantly connected the deepest greenish vigor generated by star and hydro assets and conscionable audit-level scrutiny and transparency standards.

“PPAs are wide recognised arsenic the golden modular successful vigor procurement, and we’re arrogant to play a relation successful launching this first-of-its-kind agreement,” said Sam Booth, AEG Europe’s manager of sustainability. “It marks a important milestone successful the ongoing travel to decarbonise the unrecorded amusement industry, and we’re pleased to assistance thrust this progress.”

Earlier this summer, AEG’s All Points East and LIDO festivals harnessed the powerfulness of renewable artillery vigor during their events. During the latter, Grid Faeries x Ecotricity powered the main signifier and parts of the tract with renewable electricity, a archetypal for the English capital. Massive Attack’s header amusement connected June 6 successful Victoria Park, eastbound London saw the full lawsuit tract operating for much than 32 hours connected artillery powerfulness alone.

Dale Vince OBE, laminitis of Ecotricity, said: “This is large quality for unrecorded music, arsenic venues crossed Britain – including London’s iconic The O2 – volition beryllium powered by heavy greenish energy. AEG has already been moving with america to bring cleanable powerfulness to outdoor festivals similar All Points East and LIDO earlier this summer, with our Grid Faeries x Ecotricity battery. Now they’re going adjacent further – bringing greenish powerfulness indoors. It’s a large measurement forward, and a due milestone connected the roadworthy to greening up the unrecorded amusement world.”